We believe every person has the power to create positive action.

There’s no shortage of information about the serious challenges facing our planet – and although most people say they would like to do more, they don’t know where to start.

That’s where we come in.

We believe change should be fun.

For 25 years, NWEI has helped make change more possible, more social, and yes, more fun by helping people connect with their communities and take action, together.

We believe the little things make a big difference.

NWEI was founded in 1993 with a simple objective: to give people a framework to talk about our relationship with the planet and to share in discovering new ways to live, work, create and consume.

And (as more than 200,000 NWEI participants worldwide have discovered since then) it turns out that within that simple objective is a recipe for powerful change.

When you break big issues into bite-sized pieces, and talk through them with the people who matter to you, you discover insights and inspiration. You learn, together. You build a personal network of shared stories and support that makes it easy to take action. In short, you become part of a community for change.

We believe in change that works for you.

From the beginning, we have been committed to meeting people where they are. We don’t tell you what to think, or buy, or do.

And we believe no change is too small — in fact, those tiny choices we make every day, by rote or by habit (paper or plastic? take or toss? borrow or buy?) are exactly where change is most possible and powerful.

Through our discussion courses and the EcoChallenge, we help people discover shared learning, shared stories and shared action.

We discover change, together.

“The key to NWEI is the deep conversation, the networks and the friendships that continue to occur beyond the circle. The discussion circle is the initial spark that sets things aflame, and things continue happening after that. You do not put out the fire.”

—Lena Rotenberg, NWEI course participant

We believe in local, community action alongside a global perspective.

We believe in starting where you are: at home, at work or in your local community. We also believe in the power of connecting our actions to a global movement of changemakers. At NWEI, we reference the United Nations’ Sustainable Development Goals (SDGs) as an avenue for impact on that global scale. Our Discussion Courses and EcoChallenge bring the values of the SDGs to life in your organization or community and inspire innovation toward meeting them.


Our Mission:

Northwest Earth Institute is a non-profit organization that inspires people to take responsibility for Earth.


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